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सनरा मीडिया

बीएसई: 531312  |  NSE: N.A  |  ISIN: INE889C01022  |  Computers - Software Medium & Small

खोजें सनरा मीडिया कनेक्शन मार्च 10
लेखांकन नीति साल : मार्च '11
1.1 Basis of Preparation

The Financial statements have been prepared on the historical cost convention on going concern basis, in accordance with Generally Accepted Accounting Principles, the relevant provisions of the Companies Act, 1956 complying in all materials respects with the mandatory Accounting Standards issued by the Institute of Chartered Accountants of India.

The company generally follows the mercantile system of accounting and recognizes income and expenditure on accrual basis.

1.2 Use of Estimates

The preparation of the financial statement in conformity with the GAAP requires that the management makes estimates and assumptions that affect the reported amounts of assets and liabilities, disclosure of contingent liabilities as at the date of financial statements, and the reported amounts of revenue and expenses during the reported year. Examples of such estimate include estimated useful life of fixed assets. Actual results could differ from those estimates.

1.3 Fixed Assets

Fixed assets are stated at historical cost after reducing accumulated depreciation until the date of the Balance Sheet. Direct costs are capitalised until the assets are ready for use and include financing costs relating to borrowing attributable to acquisition.

Software (asset) represents the capitalised cost of expenditures such as rent, salaries, power, relevant overheads and test marketing expenses incurred in the earlier years towards the development of software's.

Goodwill represents the difference between the purchase price and the book value of assets and liabilities acquired.

IPR represent the cost of acquisition of film distribution rights.

1.4 Depreciation

Depreciation is recognised only in respect of Fixed Assets put to use.

Individual assets acquired for less than Rs 5000/- are entirely depreciated in the year of acquisition.

Depreciation on other Fixed Assets have been provided on written down value on a pro rata monthly basis at the rates specified in Schedule XIV of the companies Act, 1956.

Intangible assets such as software and goodwill are amortised in accordance with Accounting Standard 26 prescribed by ICAI on a straight line basis. The intangible assets are estimated by the company to be of five years of lifetime.

1.5 Revenue recognition

Animation development service revenue is recognized on proportionate completion method on the total value of the contracts.

Revenue from animation academy is recognized proportionate to the period of instruction. Revenue from e-learning is recognized upon delivery of services.

Income from Media trading activity is recognized upon execution of agreements for sale and purchase.

1.6 Foreign currency transactions

Foreign Currency transaction arises on account of export of software services.

The transactions on export of services are recorded as per the rates prevailing on the date of Invoices raised for such services on the overseas clients.

Exchange differences arising upon collection from such transactions are charged or credited to the profit and loss account.

1.7 Retirement Benefits

The contribution payable by the company to Provident Fund is charged to revenue.

The liability for Gratuity to employees as at the Balance Sheet date is determined on the basis of actuarial valuation using Projected Unit Credit method The liability thereof paid/payable is absorbed in the accounts. The actuarial gains/losses are recognized in the Profit and Loss Account.

1.8 Miscellaneous expenditure

The company has accumulated in the earlier years Research and Development expenses on software as miscellaneous expenditure (Assets).

The company has written off such expenditure on straight line method, in proportion to the period of its utility estimated by the management.

1.9 Taxes on Income

Current tax is the amount of tax payable on the taxable income for the year and determined in accordance with provisions of the income tax act, 1961.

Deferred tax is recognized, on timing differences, being the difference between taxable incomes and accounting income computed using the tax rates and the laws that have been enacted or substantively enacted as of the Balance sheet date.

Deferred tax assets are recognized only if there is a virtual certainty that there will be realized and reviewed for the appropriateness of their carrying values at each Balance sheet date.

1.10 Provisions, Contingent Liabilities and Contingent Assets

A provision is recognized when there is a present obligation as a result of past vents and it is probable that an outflow of resources will be required to settle the obligations, in respect of which a reliable estimate can be made. Provisions are not discounted to its present value and are determined based on best estimate required to settle the obligation

at the balance sheet date. These are reviewed at each balance sheet and adjusted to reflect the current best estimates.

Contingent Liability is disclosed for possible obligation which will be confirmed only by future events not wholly with in the control of the company (or) Present obligation arising from past events where it is not probable that an outflow of resources will be required to settle the obligation or reliable estimate of the amount of obligation cannot be made.

Contingent asset not recognized in the financial statements since this may result in the recognition of income that may never be realized.

1.11 Interim Financial Reporting

The company has adopted in the preparation of interim financial statements, the accounting policies, consistent with those of the annual financial statements.

स्रोत: रेलीगरे टेचनोवा

न्यूज़ फ़्लैश

  • MARKET CUES : FIIs ने कैश में `566.52 Cr की खरीदारी की
  • MARKET CUES : DIIs ने कैश में `183.41 Cr की खरीदारी की
  • MARKET CUES : FIIs ने F&O में `800 Cr की बिकवाली की
  • MARKET CUES : इंडेक्स फ्यूचर्स में `818 Cr की बिकवाली की
  • MARKET CUES : इंडेक्स ऑप्शंस में `140.36 Cr की खरीदारी की
  • MARKET CUES : स्टॉक फ्यूचर्स में `42.76 Cr की बिकवाली की
  • MARKET CUES : स्टॉक ऑप्शंस में `79.20 Cr की बिकवाली की
  • MS ON TCS : Equal-weight रेटिंग, लक्ष्य `1,980/Sh
  • MS ON TITAN : Equal-weight रेटिंग, लक्ष्य `1240/Sh
  • MS ON ICICI BANK : Overweight रेटिंग, लक्ष्य `665/Sh

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